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THE LUXURY RETAILER FROM PUGLIA - SOUTH OF ITALY
The story of Salvatore Ferragamo began in 1919 in California, with the start of a workshop for the repair and the creation of shoes. The little shop soon became a meeting place of the star system of the female nascent Hollywood. When Salvatore returned to Florence in 1927, his company is already renowned overseas and is ready to break into the world of fashion in Italy. Proponent of the first patent in the history of fashion with the invention of the wedge, Ferragamo opened stores in London and Rome, adopting modern business marketing strategies. Relies on a futurist artist for commercials and continues to be active even during the war, using poor materials and innovative, such as raffia and cork. Since the 60s appear the first collections total look, the production of bags and lines for men. Today Ferragamo is an international brand, with stores in major cities around the world. Footwear, icons of style, are characterized by original design, perfect fit and high quality materials.